You might have noticed more people taking a pass on alcohol lately. In February 2021, a report by the beverage analysis firm IWSR predicted that the market for no- and low-alcohol drinks would increase 31 percent globally by 2024.
“The last few years have seen the rise of the ‘sober curious’ movement,” says Kerry Benson, RD, a coauthor of the book Mocktail Party: 75 Plant-Based Non-Alcoholic Recipes for Every Occasion. Increasingly, people are discovering the physical and mental benefits of an alcohol-free lifestyle.
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